Schedule a call →
Fractional CPO

Fractional Chief Product Officer for scaling tech companies.

Product strategy, roadmap and pricing owned by a senior operator one to three days a week. The same leader who has run go-to-market, so the roadmap and the revenue plan finally agree.

What a fractional CPO doesWhen to bring one invs consultant, Head of Product, full-timeHow it runsWhat it costsThe first 30 daysFAQ

Product leadership without the permanent seat.

A fractional CPO owns product. The strategy, the roadmap, the discovery process, the pricing, the team, and the commercial outcome the product is supposed to produce.

Week to week that means:

Setting product strategy against the commercial plan, not alongside it
Owning the roadmap and, more importantly, what comes off it
Running real customer discovery so decisions are made on evidence rather than the loudest stakeholder
Pricing and packaging, the two decisions that move revenue fastest and get looked at least
Leading product managers and designers, and setting a standard for how the team works with engineering
Connecting product to marketing and sales so what gets built is what gets sold

Fractional product leadership is a thinner market than fractional marketing, particularly in New Zealand and Australia. Very few practitioners offer it, and almost none offer it alongside fractional CMO capability.

The situations that call for this.

01

The roadmap is a wish list

Everything is a priority, so nothing is.

02

Engineering is shipping and revenue is not moving

Velocity is fine. Direction is the problem.

03

The product is good and nobody buys it

Usually a positioning or pricing problem wearing a product costume.

04

You have product managers but no product leader

Nobody senior to make the hard call or say no.

05

Churn is telling you something and nobody is listening

The data exists. The discovery loop does not.

06

You are between CPOs

The permanent hire is six months away and the roadmap cannot wait.

Fractional CPO vs product consultant vs Head of Product vs full-time.

OptionWhat you getOwns the outcomeIndicative cost
Fractional CPOA product executive one to three days a week, in leadership meetings, making the callsYes~NZD 120k / year equivalent
Full-time CPOPermanent, five days, plus equity and recruitmentYesNZD 220k+ package, 3–6 month ramp
Head of ProductRuns the roadmap you already have, wellPartlyNZD 160k+ package
Product consultantA process review and a recommendationNoProject fee
Product contractorDelivery against a defined briefNoDay rate

The E4 approach. Four stages, no surprises.

Every engagement follows the same four stages: Engage, Enhance, Execute, Embed. You know what happens next, and so do we.

01

Engage

An initial meeting, half or full day immersion in your business, where we establish your needs and work out whether we are a good fit.

OutputA summarised brief of the problem and the high-level outcomes you want.
02

Enhance

Planning the plan. Identifying the specific needs and actions that will enhance the performance of your organisation.

OutputA clear set of deliverables and action plans to move into execution.
03

Execute

Getting the job done. Working with your teams to drive execution of the strategy, tracking performance and measuring results.

OutputOutcomes you can see, with us alongside you through the whole phase.
04

Embed

Not a spray and walk away model. Embedding processes, governance and ways of working that hold after we step back.

OutputA sustainable model, and frameworks that keep delivering.

Built around days, not hours.

Monthly engagements sized in days per week, typically one to three days, with a minimum initial term of three months. Days can scale up or down as the business changes. See the pricing page for more details.

What actually happens in month one.

Workstream
Week 1
Week 2
Week 3
Week 4
Data and roadmapWeeks 1–2
Product, usage and revenue data. Roadmap read against the commercial plan
Customer and churnWeeks 2–3
Churn conversations, pricing and packaging review
Discovery processWeeks 2–4
Assessed against what it is actually producing
DiagnosisWeek 3
What to cut, what to resequence
90-day product planWeek 4
Owners and cadence agreed
By day thirty the roadmap has been cut and resequenced, and the ninety-day plan has owners against it.

What clients say.

"A rare talent. Darren combines a genuine interest for solving real customer problems with an inherent commercial and strategic brain."

Ross DelaneyCEO, Datacentre220

Case studies on the results page.

Fractional CPO questions, answered.

What does a fractional CPO do?

A fractional Chief Product Officer owns the product function part-time, usually one to three days a week. Product strategy, the roadmap, discovery, prioritisation, pricing and packaging, and the product team itself. They sit in leadership meetings and carry the product number the same way a permanent CPO would.

What is the difference between a fractional CPO and a product consultant?

A product consultant reviews your product process and gives you a recommendation. A fractional CPO makes the calls: what ships, what gets cut, how the roadmap is sequenced, who is on the team. Accountability is the difference, and it is the whole difference.

Do I need a fractional CPO or a Head of Product?

If you need someone to run the existing roadmap well, hire a Head of Product. If the harder question is whether the roadmap is right at all, whether the product is priced correctly, and whether product and go-to-market are pointed the same way, that is CPO work and you may not need it five days a week.

How much does a fractional CPO cost?

Indicative ranges are NZD 6,000 to 22,000 a month depending on days per week, with AUD and USD equivalents for Australian and North American engagements. Published market rates for fractional CPOs internationally run from USD 3,000 to 24,000 a month depending on scope. See the pricing page.

Can a fractional CPO work with an offshore or distributed engineering team?

Yes. Most of our engagements involve distributed teams across New Zealand, Australia, Asia and the US. The practical requirement is overlap hours and a working discovery cadence, not co-location.

Why does product leadership with marketing experience matter?

Because most product failures are not build failures. The product works and the market does not understand it, or the roadmap is solving a problem buyers will not pay to fix. BabylonSixty has run both functions, so those two failure modes get caught at the same table. Read why good products fail.

What does the first month look like?

Product and revenue data review, customer and churn conversations, a read of the roadmap against the commercial plan, then a diagnosis to leadership by week three and an agreed ninety-day plan by week four.

Will you help us hire a permanent CPO?

Yes. When the role genuinely needs five days a week, we write the role, screen candidates, sit in on interviews and hand over.

Let's find out if BabylonSixty is right for you.

A 30-minute call. No obligation. No pitch. Just a straight conversation about your business and whether we can help.

Schedule a discovery call
Or email directly: darren@babylonsixty.com