Senior product and marketing leadership one to three days a week, for Australian B2B technology companies scaling at home and expanding into North America.
Australia has a mature fractional executive market. There are good fractional CMO practices in Sydney and Melbourne, marketplaces that will match you to one, and recruiters who will place a fractional executive the way they place a permanent one. What there is very little of is fractional product leadership, and almost none of it sitting alongside marketing in the same person.
That matters because the two failures Australian scale-ups hit most often are joined. The product is solving a problem the market will not pay enough to fix, and the positioning is describing a product the market does not understand. Handled by two different advisors, those two problems talk past each other.
BabylonSixty works with Australian companies from Auckland, remote-first, with onsite blocks in Sydney, Melbourne or Brisbane where a room is genuinely better than a call.
AUD 5,500 to 8,000 a month for one day a week. AUD 10,000 to 15,000 for two days. AUD 15,000 to 20,000 for three. Monthly, three-month minimum initial term, no media spend or agency margin inside it.
Set against a permanent Australian CMO or CPO at a package north of AUD 250,000 plus superannuation, recruitment fee, equity and a three to six month ramp, with the risk of the wrong hire sitting entirely with you. Full comparison on the pricing page.
Yes. Australian engagements run remote-first with scheduled onsite blocks in Sydney, Melbourne or Brisbane for planning cycles, leadership offsites and board meetings. Same time zone give or take two hours, which is the practical part that matters.
Indicatively AUD 5,500 to 8,000 a month for one day a week, AUD 10,000 to 15,000 for two, and AUD 15,000 to 20,000 for three. That sits inside the published Australian market band for fractional CMOs and well below the cost of a permanent CMO at a package north of AUD 250,000 plus super and recruitment. See pricing.
Two things. First, product leadership as well as marketing from the same operator, which no Australian fractional CMO practice we are aware of offers. Second, direct experience taking ANZ technology products into North America, which is where most Australian scale-ups run into their next ceiling.
Ready DC among them, alongside New Zealand and United States clients. Detail on the results page.
That is a core part of the offer. See ANZ to North America.
Occasionally, as part of a blended arrangement, but the default is a straight monthly fee. It keeps the relationship honest and the exit clean.
A 30-minute call. No obligation. No pitch. Just a straight conversation about your business and whether we can help.
Schedule a discovery call